In a previous blog post, we discussed what Millennials want from their rental properties. Now, we’re going to explain how to attract Millennials to these properties you’ve designed for them. If you’re marketing to Millennials, you are aware that your marketing really must include a strong online presence. But are you sure you’re including the right information in this online marketing material? Here are several things you should include in your marketing material in order to capture the Millennial rental market.

Interactive Maps To Key Places

There are several ways to include interactive maps on your rental property’s webpage including MapHub, BatchGeo, and even Google My Maps. Here are the features you will want to highlight on your map of the area surrounding your rental property:

  • Public parks
  • Dog parks
  • Fitness centers
  • Bike trails
  • Airports
  • City bus stops/routes
  • Nearby coffee shops
  • Closest organic food store
  • Closest vitamin shop
  • Nearby coffee shops
  • Sports arenas
  • Concert venues
  • Cell towers
  • Recycling centers

Coupons To Nearby Attractions & Amenities

Contact local vendors and see if they’d like to include an e-coupon for your tenants. Get coupons for gym memberships, retail shops, coffee shops, laundry services, etc.

Highlight Your Amenities

It might not seem like a big deal to you that you have installed LED lights and water-saving toilets and faucets, but Millenials are impressed. They are also impressed with LEED certifications, community garden access, places to store bikes safely, permaculture, RoundUp/Neonic-free landscaping techniques, bamboo flooring, eco-friendly building materials, high tech appliances, solar regulated window shades, and they would prefer to give their business to landlords who implement features like these. So, brag about these amenities. Don’t be surprised if they brag about your rental unit on social media about your amenities either. If you commit to amenities like these, they will be proud to live in your rental property and proud to tell all their friends about it too.

Are You Looking for a Hard Money Loan to Flip a House Or Buy A Rental Property?

Paces Funding is a hard money lender offering hard money loans to purchase and renovate non-owner occupied residential and commercial properties throughout the Atlanta, Nashville, Florida, or the North and South Carolina metropolitan areas. Our application process for hard money loans is easy. Just fill out this very simple online form and you will be contacted shortly. Unlike other lenders, the window between applying and funding is very small. We have funded properties in as a little as one day, but typically funding hard money loans takes about seven to ten days.

Call us at 404-814-1644 or contact us online to find out whether you might qualify for this type of funding. In the meantime, check to ensure that you meet our loan criteria. Our loan amounts can be up to 65 percent of the after-repaired value of the collateral—and if you use the loan for renovation or construction, the loan amount can be based on the collateral’s improved value.